Love it or hate it, Facebook is THE social media platform that the majority of us are hooked on. When we should be doing far more productive things – like working – we can be found … [Read more...]
Why going to work is a waste of time…
Work is something that fills our lives. Or so it feels, sometimes. Just as we sign off from another hectic day, in a blink of an eye and dream-filled 7 hours of shut eye, the time … [Read more...]
10 Crucial Ingredients to Website Credibility
Does your website include them all? Creating and maintaining a business website is a strategic, proactive task. It is your shop window, through which your online customers will … [Read more...]
10 steps for better search results local businesses – Part 2
In the first instalment of optimising your website for a local audience, we looked at 5 steps: keywords, optimisation, Google Local, local business listing websites and … [Read more...]
10 small steps to better search engine rankings for LOCAL businesses – Part 1
Steps 1 to 5 of how to rank better in terms of being a local business (steps 6 to 10 to follow on….) Let’s starts this two-part article with a rhetorical question – would you like … [Read more...]
Going viral – what #TheDress taught us
If you have not been on the Internet for the last few weeks (pfft! Who can live without it?), then you will have seen or even partaken in the #TheDress debate (take a look at the … [Read more...]
Return of Investment on content marketing – another useless exercise?
Content Marketing, a ‘buzz phrase’ that umpteen blogs and articles are all talking about. Just when you think you have a handle on it, ‘they’ (the experts, unseen and anonymous) … [Read more...]
Top trends in Content Marketing 2015
You know all those blogs you write and stuff you create that is content? People are reading it but, do you know how many? Do you know why? Who are you aiming for…? There are many … [Read more...]
The Psychology of Marketing… or understanding neurological quirks!
Our recent post on psychology and colour was incredibly popular, not surprising when you consider some of the data that various surveys and the like threw in to the popular domain. … [Read more...]
How marketing to the modern man is changing…
Admit it, when you think of marketing and customers, you automatically think of women. And to a certain extent, we can forgive you for that. In most cases, women tend to make the … [Read more...]
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